| Business background | – Arrival of energy-saving era due to energy exhaustion – Protection of global environment through suppressing the use of fossil energy – Quantitative, qualitative advancement in the electricity saver MARKET through differentiated technological competence for electricity saving – Saving of costs for each business and securing of superiority in competitiveness |
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| Business objective | – Formation of an electricity saver market by performing active marketing, both online and offline. – Securing profitability through development of diversified Profit Business Models. – Integration of domestic an electric saver market with technological competence of competition superiority – Active overseas markets for expansion of a world energy business |
| Market status | – Improvement in SAVING market environments due to the aftereffect of global economy depression. – Drastic increase in the need for cost savings due to intensification in competiveness. – No differentiation in contents despite the existence of more than 10 businesses related to electricity saving. – Expansion in consumers’ complaints on electricity savers for the existing method. |
| Vision | – Entry in KOSDAQ by 2017 and in NASDAQ by 2020 – Leap to become the world’s best and largest BRAND in electricity saving |
